Yupo, a synthetic paper company, did an ad that I thought was clever. They had the whole page printed on one of their papers and in the center was a postcard. The postcard is eye-catching and funny. I think it’s cool that it gives you a reason to take it out and have a paper sample, to touch it and experience it’s uniqueness, and then it also has a reuse.
mason said,
April 29, 2007 at 1:30 pm
You really need to post a picture or link of the ad.